Web application of this agreement, and the terms of this paragraph are continuing in nature and shall survive the terms of this agreement. You will receive it in word and pdf formats. You can modify it and reuse it. Web a typical marketing agreement should include the scope of work with the prices for each service, the payment conditions, a situation analysis, the marketing approaches that you plan to use, a cancellation clause, and the parties’ signatures and contact information. Web companies, and 1 federal agency.